A person wearing a black jacket with the word 'FLOAT' on the back, standing in a blue wall corridor, with a woman in a purple shirt sitting against the wall in the background.
Close-up of a man with a beard wearing a hat, holding a phone to his ear, with a dark background and a bright light in the distance.
A man shopping at a grocery store, wearing a black cap and black shirt, with shelves of colorful products in the background.

A visual story rooted in motion, focus, and ambition.

Styled with bold contrast and a moody, cinematic tone, the film follows a man through his daily grind — from quiet moments of preparation to making moves through the city. The reflective textures of Float Clothing’s 3M set come alive under shifting light, blending street energy with a polished visual aesthetic. Every frame reflects drive, detail, and the rhythm of the hustle.

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